Broadway 10 is the rebel of the local chophouse scene. The client wanted to tell a story that captured the appeal of the inner rebel. We created a universe of characters whose paths converge at the restaurant. We call him The Tenderizer.
Client: Provision Concepts/Broadway 10;
broadway10okc.comAgency: Beyond Theory
Role: Creative direction, copywriting, storyboarding
Year: 2021
Collaborators: Whitney Huffman, John Dewberry, Calli Morris